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BRANDS & MARKETS

We utilize a variety of Brands to empower us on competitive market platforms.

Roda Hat

OUR BRANDS

RODA® Citrus
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RODA® Orange
RONELLA® Citrus
SUNLIGHT®
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Zesty® Inside
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MARKETS

It's RODA® various brands have a broad market reach with the major markets being

Europe (Netherlands, United Kingdom, Germany, Sweden Ireland, Poland, Lithonia, Italy, Slovenia, Croatia, Russia and Spain)

China and Hong Kong, Far East (Malaysia, Singapore, Vietnam, Philippine, Thailand, India and Bangladesh

Arab Gulf countries (Saudi Arabia, Kuwait, United Arab Emirates, Oman)

Africa (Kenya, Angola)

North America (Canada)

South America (Brazil)

Success Partners

OUR GROWERS

Who likes to work with us?

Over the past 13 years, RODA® has partnered with highly-reputable growers in Egypt with which it has achieved world recognition in delivering top quality fruits and vegetables. The majority of our growers have generations of experience and unparalleled knowledge of the land and the environment in which they work.

 

Our growers have been continuously implementing cutting-edge technologies in agriculture in order to develop and introduce new concepts, methods and systems that advance the local as well as the global fresh produce industry.

Our grower’s’ strong knowhow, combined with R&D projects delivered by world-class industry experts, results in high quality fruits and vegetables that are sought after, worldwide.

Such experts include:

Ministry of Agriculture and Land Reclamation of Egypt

Agricultural Research Center (ARC)

Agricultural Genetic Engineering Research Institute (AGERl)

National Food Safety Authority (NFSA)

A sustainable partner

With its 13 years’ experience in exporting Egyptian fresh produce, RODA® has established long-lasting and successful
relationships with the growers. Know-how, quality and trust are the values that guarantee a successful business partnership.

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Production method monitoring

Due to Roda's proximity to the farms & growers, monitoring of the production method can be easily carried out prior to any purchase. The growers’ know-how is thus promoted on the Egyptian market. Equally, specific quality demands can be met.

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Product quality

Quality control of the produce through excellent quality management as well as a regularity of produce thanks to real partnerships with our selected growers. The result of a successful union between ٌRODA® Experts and the grower's know-how.

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